Google currently uses various sources to find new content on the web, from links to submitted URLs. This traditional method may not include new content as soon as it goes live. Google is now discovering web sites by automatically scanning RSS and Atom feeds. This new process will help Google more quickly identify web pages and will allow users to find new content in search results as soon as it goes live.
RSS/Atom feeds have been very popular in recent years as a mechanism for content publication. They allow readers to check for new content from publishers. Using feeds for discovery allows Google to index pages more quickly than traditional crawling methods.
In order for Google to use your RSS/Atom feeds for discovery, it’s important that crawling these files is not disallowed by your robots.txt. To find out if Googlebot can crawl your feeds, test your feed URLs with the robots.txt tester in Google Webmaster Tools.
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