Here are some tips for Google’s SEO starters:
- Create unique, accurate page titles
- Make use of the “description” meta tag
- Improve the structure of your URLs
- Make your site easier to navigate
- Offer quality content and services
- Write better anchor text
- Use heading tags appropriately
- Optimize your use of images
- Make effective use of robots.txt
- Be aware of rel=”nofollow” for links
- Promote your website in the right ways
- Make use of free webmaster tools
- Take advantage of web analytics services
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