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RSS

Google will now crawl pages via RSS Feeds

by Admin on October 31, 2009

Welcome back!

Google Buzz

Google currently uses various sources to find new content on the web, from links to submitted URLs. This traditional method may not include new content as soon as it goes live. Google is now discovering web sites by automatically scanning RSS and Atom feeds. This new process will help Google more quickly identify web pages and will allow users to find new content in search results as soon as it goes live.

RSS/Atom feeds have been very popular in recent years as a mechanism for content publication. They allow readers to check for new content from publishers. Using feeds for discovery allows Google to index pages more quickly than traditional crawling methods.

In order for Google to use your RSS/Atom feeds for discovery, it’s important that crawling these files is not disallowed by your robots.txt. To find out if Googlebot can crawl your feeds, test your feed URLs with the robots.txt tester in Google Webmaster Tools.


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List of 55 RSS Directories – Promote Your RSS Feeds

by Admin on December 13, 2008

Google Buzz

Most bloggers and website owners have RSS feeds to distribute their content and we’ve all heard of web directories for regular link submission.

Well, its most obvious that if you have more RSS readers, you will have more pageviews!

Here are the 55 Directories:

These RSS directories require free username registration.

Hope this information is useful for improving traffic to your website! Also, don’t forget to subscribe to my RSS Feed ;)

Happy Blogging.

-Mahesh.


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10 Do’s And Don’ts To Increase Your RSS Count!

by Admin on December 10, 2008

Google Buzz

These days RSS count became the important factor to decide the popularity of the Blogs.You can’t deny that right? Yes, We have to agree to the fact anyway :) . But why this became the deciding factor now. Ha that’s just because think for a second, what would be in your mind when you see a 10k RSS count blog and 100 count blog. Good got the answer right?

We can’t imagine the count how many blogs coming to web daily. Apart from normal(search engine) visitors, each and every blogger is subscribing and following one or the other blog for sure. This is how the chain goes and pushes RSS factor up and up. So, we need to go with the market and for that we need certain respectable counts on our blogs.

Everything is fine but, How to push the count up? And what are Do’s and Don’ts around this? Today we are going around all about RSS, Tips to increase, Do’s and Don’ts. Here we Go…

Do’s: These are the basic/startup tips which you can follow to increase your count to certain extent.

  1. Offer easy and handy subscribe forms on all the pages of your blog
  2. Remind your first time visitors to subscribe, by offering form at start/end of your article
  3. Put a single and effective word beside subscription form saying “Subscription is free and it won’t cost/disturb you in anyway”
  4. Explain your visitors about benefits they get by subscribing
  5. Be active on blogging by posting consistently or daily
  6. Say thanks and ask your each and every commenter to subscribe to your feeds.
  7. Run some contests and offer prizes to your random subscribers and Offer a full feed
  8. Develop and post a privacy policy for your Web site.
  9. Ask your friends/colleagues to subscribe and refer to their contacts too
  10. Monitor your feedburner weekly and take corrective action toward ‘unverified’ and ‘Inactive’ subscribers.

Don’ts: These are the basic/startup things which you shouldn’t do to keep live in blogosphere and to get more count on your chicklet.

  1. Don’t disturb people by subscribing their mail ids intentionally and ask them to verify the link
  2. Don’t gamble the count with Photoshop or by any means
  3. Don’t take rest for too many days with out posting
  4. Don’t use pop-ups asking to subscribe to feeds or email newsletter with Aweber
  5. Don’t hide/remove the unsubscribe option. Allow users to unsubscribe when don’t want the service
  6. Your subscribers mail id list is an asset that only you can use; do not sell or rent it
  7. Personally Don’t email your subscribers asking to do some favor. This will decrease your status
  8. Don’t ask people to donate bucks until you have a non-profit and useful blog
  9. Don’t offer the books download for subscribing unless they are own/written by you
  10. Don’t mail and ask the reasons to people unsubscribed from your list

This is all about the RSS and Story around it :) Hope you enjoyed the article. Make sure you subscribe to my feeds to receive like this more.

Happy Blogging.


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Improve Search Engine Rankings with RSS

by Admin on November 22, 2008

Google Buzz

I’ll tell you about RSS to improve your search engine rankings!

RSS is the latest craze in online publishing. But what  exactly is RSS?

RSS or Rich Site Syndication is a file format similar to XML, and is used by publishers to make their content available to others in a format that can be universally understood.

RSS allows publishers to “syndicate” their content through the distribution of lists of hyperlinks.

It has actually been around for a while, but with the advent of spam filters and online blogging, it is fast becoming the choice of ezine publishers who want to get their message across to their subscribers.

However, not much attention has been given to the advantages RSS provides for search engine optimization.

Why Search Engines Love RSS

Many SEO experts believe that sites optimized around themes,or niches, where all pages correspond to a particular subject or set of keywords, rank better in the search engines.

For example, if your website is designed to sell tennis rackets, your entire site content would be focused around tennis and tennis rackets.

Search engines like Google seem to prefer tightly-themed pages.

But where does RSS figure in all this?

RSS feeds, usually sourced from newsfeeds or blogs, often correspond to a particular theme or niche.

By using highly targeted RSS feeds, you can enhance your site’s content without having to write a single line on your own.

It’s like having your own content writer – writing theme-based articles for you – for free!

How can RSS improve my Search Engine Rankings?

There are three powerful reasons why content from RSS Feeds is irresistible bait for search engine spiders.

1. RSS Feeds Provide Instant Themed Content

There are several publishers of RSS feeds that are specific to a particular theme.

Since the feed is highly targeted, it could contain several keywords that you want to rank highly for.

Adding these keywords to your pages helps Google tag your site as one with relevant content.

2. RSS Feeds Provide Fresh, Updated Content

RSS feeds from large publishers are updated at specific intervals. When the publisher adds a new article to the feed, the oldest article is dropped.

These changes are immediately effected on your pages with the RSS feed as well. So you have fresh relevant content for your visitors every hour or day.

3. RSS Feeds Result in More Frequent Spidering

One thing I never anticipated would happen as a result of adding an RSS feed to my site was that the Googlebot visited my site almost daily.
To the Googlebot, my page that had the RSS feed incorporated into it was as good as a page that was being updated daily, and in its judgement, was a page that was worth visiting daily.

What this means to you, is that you will have your site being indexed more frequently by the Googlebot and so any new pages that you add to your site will be picked up much faster than your competitors.

How does this benefit you as a marketer?

Well, for example, let’s says a top Internet Marketer comes out with a new product that you review and write up a little article on, and that your competitors do the same.

Google generally tends to index pages at the start of the month and if you miss that update, you will probably need to wait till the next month to even see your entry in.

But, since your site has RSS feeds, it now gets indexed more frequently. So the chances of getting your page indexed quickly are much higher.

This gives you an advantage over the competition, as your review will show up sooner in the search results than theirs.

Imagine what an entire month’s advantage could do to your affiliate sales!

Why Javascript Feeds Are Not Effective

Some sites offer javascript code that generates content sourced from RSS feeds for your site.

These are of absolutely no value in terms of search engine rankings, as the googlebot cannot read javascript and the content is not interpreted as part of your page.

What you need is code that parses the RSS feed and renders the feed as html content that’s part of your page.

This is achieved using server side scripting languages like PHP or ASP.

A good free ASP script is available from Kattanweb
http://www.kattanweb.com/webdev/projects/index.asp?ID=7

An equally good PHP script is CARP
http://www.geckotribe.com/rss/carp/

So in conclusion, besides optimizing on page and off page factors, adding RSS feeds to your pages should be an important part of your strategy to boost your search engine rankings.

Take Care.


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