SEO Tips on Backlinks

by Mahesh Kukreja · 5 comments

in SEO Tricks & Tips


Creating backlinks is core to achieving a search engine optimized website. It is a major job undertaken by seasoned SEO services professionals but which is not as hard as it may seem. Using backlinks is defined as having web address links in other websites that direct traffic to your website. The more backlinks a website has the higher it ranks among the search engines. Having high ranks among the search engines automatically leads to high traffic and since this is what website owners are seeking then everyone can do with some SEO tips on backlinks.

Backlinking

The first of these tips is firmly establishing what your website is all about. This way you will be able to determine the keywords customers may use on search engines to locate businesses such as yours. One can hire a SEO services firm to conduct the research needed to identify such phrases. This can also be done much more easily using web analytical tools. This application generates many diverse phrases which potential customers may use on search engines to describe the products and services your website deals in. Several of the top ranking phrases are selected and used for the content of the web pages as well as for creation of the backlinks.

High quality web content rich in these keywords is created to provide information on what your website deals in. The backlink builder will use one or two paragraphs from the web pages to create backlinks. Once this is done, the search for websites related to your site or web pages and the ones you wish to be linked with commences. SEO services experts advise that these sites should also be the ones that rank highly with Google, Bing, Yahoo and the like. These sites can include everything from company websites, to article directories and forums, to blogs, among several others.

Once a suitable website has been identified, link building can commence. This is done via composing the right key phrases as discussed above and inserting the link to that website via an existent user interface or if this is missing, through HTML code. These processes are conducted by website owners proficient in IT and web building but most business people will delegate such tasks to SEO services firms.

Such firms have the time and capacity to research and identify the viable sites needed to create the best backlinks hence it is best and in the long-term cheaper to leave such work to the professionals. For the so many keywords one may be having, one can create multiple backlinks on the different websites available so as to expand the website’s or web pages’ optimization for the search engines.

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{ 5 comments… read them below or add one }

Ashley Forrester May 18, 2011 at 6:21 pm

I agree to the fact that, the most important part of SEO is link building. If you have a proper off-page seo strategy, it might make things easy for your website to get good traffic. And, I feel article marketing plays a big role in link building.

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Brian @ Websites For Accountants June 1, 2011 at 7:15 pm

Doesn’t the page rank of the site with the back link matter as well for the “power” of the incoming link? A site with a higher page rank has more “link juice” to give for each of its outgoing links and as such you should also look at that as well?

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MLM Software July 14, 2011 at 11:25 am

A really great resource for SEO. Thanks for sharing a nice article. Its definitely going to help new learners.

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Donald Kelly August 29, 2011 at 8:19 am

Good reading very interesting & informative. Thanks!

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Learn Seo Easily September 10, 2011 at 9:24 pm

It gives the opportunity in the world about SEO training Classes in online. It is easy for anyone to learn the proper way about search engine optimization.

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